Fans are not your friends. They are your audience. If you don't entertain them they'll up and leave.

SOCIAL MEDIA WORKSHOPS:

Without a basic understanding of what's going on in Social Media and the modern consumer climate, you're going to struggle to effectively reach new and/or existing customers. I can tailor a workshop for your business that will take you through the things you'll need to know to compete in the social world. I'll explain the various platforms, how they are used and how you can get involved. I'll then give you the tools for building and maintaining your community. And that is what it is all about. Your community.

SOCIAL MEDIA STRATEGY:

This is where many businesses fail. They simply jump in the water and hope to swim. To continue the analogy, they fail to check the depth, the currents, the temperature, that they are wearing the appropriate swimming costume, and that there are things to grab hold of if things get rough. Most, simply hear that Social Media is a must (that the water is great) and just launch right in without a strategy, plan or goal. I can work with you to develop a Social Media and Content Strategy that will keep your business's head above the torrid Social Media waters.

MARKETING STRATEGY:

When you're involved in the day-to-day operations of a business it's sometimes difficult to see the forrest for the trees. As an external consultant, I can give you an educated and considered account of how your business and brand compares, and can deliver a Marketing Strategy that is achieveable and within budget. By putting together a before and after 'Brand Blueprint', I can identify areas that require the most attention and provide a prioritised process for activating change and achieving results.

PHOTOGRAPHY:

Image is everything. Or rather images are everything. Quality photography can completely change the way a brand is perceived by it's customers. As the old saying goes, a picture is worth a thousand dollars. That's not the saying, but you get the idea. Images are worth planning and investing in. Just ask Nike.

COPYWRITING:

"For one word a man is often deemed to be wise, and for one word he is often deemed to be foolish. We should indeed be careful what we say." —Confucius.

Pictures may be worth a thousand words but sometimes 10 are all you need. Copywriting is an art. Whether for print, radio, television, website or email. Words can be the difference between: funny and corny; smart and mundane; engaging and boring. Never underestimate the power of words.